About Us
MICHAEL C. CO
Chief Executive Officer
In 2008, COHCI as one of the leaders in supplying finishing materials and do-it-yourself (DIY) sector, sowed a seed for a new retail store business model through BETTER LIVING TILE AND BATH.
BETTER LIVING TILE AND BATH tends to feature a broader product assortment than typical hardware stores and aims to provide an ultimate shopping experience to its out-of-town clientele. The product categories carried by BLTB nonetheless, all maintain a common theme-dedication to remaining a low-priced, discount-oriented retailer. As part of this effort, the BLTB chain also sells its own branded goods, which account for a significant proportion of the store’s sales.
BETTER LIVING TILE AND BATH has branches in Bacoor, Silang, Baliwag, Malolos, Angeles and San Jose. In 2021, COHCI established BETTER LIVING BUILDERS CENTER in Gen Tri and will continue to expand to other new locations in the second half of the decade.
CEBU OVERSEA HARDWARE CO., INC. (COHCI) is one of the biggest hardware constructions, finishing materials and home improvement suppliers in the country with over 60 years of dedicated service to the industry. The company has several warehouses strategically located in Cebu and Metro Manila with an approximate combined area of 40,000 square meters.
The company has been ranked as one of the top 1,000 corporations in the Philippines, making it one of the top hardware and finishing stores in the country today.
CEBU OVERSEA HARDWARE CO.,INC. (COHCI) saw its beginning as a supplier of structural steel bars and cement through it’s sister companies, CEBU STEEL CORPORATION and COHACO TRADING. With its thrust to bring to its clientele world class products at competitive prices and with the best service, it expanded its reach by opening one-stop shops in building materials source in Mandaue and Mactan Cebu. Further expanding its reach, it opened lifestyle showrooms in various areas of Visayas and Luzon.
The company also extended the distribution of its products and services to the different parts of the country. it has ventured and expanded its dealership program in the key cities and major provinces. To date, the company boasts of a dealership network strategically located all over the Philippines.
mission
Our mission is to be the go-to destination for all hardware needs, offering exceptional products, expert advice, and unparalleled service to empower our customers to create and maintain their ideal spaces.
vision
To create products that not only meet the functional requirements of modern buildings but also enhance quality of life, promote sustainability, and inspire creativity in design and construction. Through continous innovation, collaboration, and commitment to sustainability, manufacturers will play a pivotal role in shaping the future of the construction and interior design industries.
MICHAEL C. CO
Chief Executive Officer
FERDINAND G. CO
Chief Operating Officer
DAVID W.B. DELOS TRINOS
Operations Manager
JIGGER NOBLE
North Area Manager
MELISSA MARBELLA
Merchandising Officer
GERLIE BASTON
Marketing Officer
MARK IAN CEBALLOS
Sales Coordinator
GLADYS CALIXTRO
Operations Assistant
JUSTIN ISAAC AQUINO
Graphic Artist
JENNY ESTACIO
SHRO Angeles
MARY ANN BAGASONA
SHRO Baliwag
RICHARD CASTILLO
SHRO Malolos
RICKY BONDOC
SHRO San Jose
RHEYNA MAGBANUA
SHRO Gen. Trias
NORIEL LUIS
SHRO Silang
JOMAR BIHASA
SHRO Bacoor
JAYSON MAGLAQUI
SHRO Bodega 1
GENESIS ESGUERRA
SIC Angeles
VENSON AGUSTIN
SIC Baliwag
MICHAEL RIVERA
SIC San Jose
RAYMAR DEGALA
SIC Gen. Trias
YEHLEN BUTEL
SIC Silang
ALVIN BELARMINO
SIC Bacoor
MARC ROBIN ORTEGA
FSE Baliwag
AARON URGINO
FSE Malolos
ROMMEL LUTAO
FSE San Jose
HENRY DE GUZMAN
FSE Angeles
ROMEO BACULI
FSE Angeles
BIEN PINEDA
FSE Angeles
JHUNE CENAON
FSE Bacoor
JHAY-PEE PURIFICACION
FSE Silang
TOMAS RODEL BAYAD
FSE Gen. Trias
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